From 4–6 November 2025, ExCeL London will once again host a new edition of World Travel Market London (WTM), one of the most relevant events for tourism and MICE professionals worldwide. This international fair brings together representatives from across the globe to share knowledge, build strategic partnerships, and analyze the trends shaping the future of the industry.
A Global-Scale Event
A Global-Scale Event
WTM London 2025 will bring together more than 40,000 professionals from 184 countries, including destinations, DMCs, hotel chains, tourism boards, airlines, technology companies, MICE service providers, and specialized media. Its main goal is to provide a strategic platform for developing partnerships, presenting innovations, and generating business opportunities that drive the evolution of global tourism.
The event also features the prestigious WTM Buyers’ Club, an exclusive program that facilitates direct contact between buyers and exhibitors. Members of the club gain access to speed networking sessions, 30-minute meetings, and a VIP lounge, fostering strong and long-lasting business relationships.
WTM and Its Role in the MICE Industry
WTM and Its Role in the MICE Industry
World Travel Market is more than just a tourism fair; it is one of the major drivers of the global MICE industry. Each edition facilitates thousands of business meetings that create opportunities for investment and collaboration between destinations, event companies, conference organizers, and incentive travel providers. Thanks to its international reach and professional environment, WTM London has become the space where the ideas that shape the meetings and events industry are born. From technological innovation to sustainable event solutions, the show promotes the professionalization and growth of a key sector in the global economy.
Key Themes and the 2025 Vision
Key Themes and the 2025 Vision
The 2025 edition of WTM London will take place under the theme “The Global Hub for Travel and Tourism Professionals”, focusing on digital transformation, sustainability, economic recovery, and the positive impact of travel.
Over three days, attendees will participate in conferences, panels, and workshops led by industry experts addressing the challenges and opportunities of tourism in the modern era.
Over three days, attendees will participate in conferences, panels, and workshops led by industry experts addressing the challenges and opportunities of tourism in the modern era.
Among the most anticipated highlights:
- •Emerging technological trends redefining the traveler experience.
- •Destination strategies to attract international markets.
- •Sustainable solutions that promote responsible and regenerative tourism.
- •Innovations in accommodation, transportation, and corporate event management.
A Global Networking Hub
Beyond presentations and conferences, WTM London provides the perfect environment for international networking. Thousands of professionals—from senior executives and government leaders to innovative startups—take advantage of the occasion to build strategic alliances, discover new opportunities, and strengthen their presence in the global marketplace. With its combination of in-person exhibitions, educational sessions, and high-level meetings, WTM London remains an unmissable event for all B2B tourism and MICE professionals.
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