WTM Africa 2026

WTM Africa is the leading B2B travel event on the continent, providing a unique platform for professionals to generate leads, launch new products, explore new markets, and build strong business relationships. The event showcases the rich heritage and untapped potential of African tourism while supporting both inbound and outbound growth. In 2025, the event achieved over 61,000 appointment requests, 50 hours of content, a 30% increase in exhibitors, and representation from 70 countries. WTM Africa celebrates diversity and inclusion, creating a space where everyone belongs.